{"id":12048,"date":"2009-06-09T12:04:43","date_gmt":"2009-06-09T11:04:43","guid":{"rendered":"http:\/\/www.sapweb20.com\/blog\/?p=345"},"modified":"2009-06-09T12:04:43","modified_gmt":"2009-06-09T11:04:43","slug":"what-are-sap-ibm-oracle-and-salesforce-doing-with-opensocial-in-the-enterprise","status":"publish","type":"post","link":"https:\/\/timoelliott.com\/blog\/2009\/06\/what-are-sap-ibm-oracle-and-salesforce-doing-with-opensocial-in-the-enterprise.html","title":{"rendered":"What are SAP, IBM, Oracle, and Salesforce.com doing with OpenSocial in the Enterprise?"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-348\" title=\"john-mayerhofer-banner\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/sapweb20\/2009\/06\/john-mayerhofer-banner.jpg?resize=668%2C300&#038;ssl=1\" alt=\"john-mayerhofer-banner\" width=\"668\" height=\"300\" \/><\/p>\n<p>Google has posted videos of all the sessions at the recent <a href=\"https:\/\/timoelliott.com\/blog\/2009\/05\/sap-and-open-social-at-the-google-io-developer-conference\/\" target=\"_blank\">Google I\/O 2009 developer\u2019s conference<\/a>.<\/p>\n<p>SAP attended as part of the session on \u201c<a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U\">OpenSocial in the Enterprise<\/a>\u201d). Overall, the session was a little disorganized and meandering, but it did end up giving an overview of what companies like IBM, Oracle, SalesForce.com, and Atlassian are doing to leverage social networking technologies such as <a href=\"http:\/\/www.opensocial.org\/\" target=\"_blank\">OpenSocial<\/a> within organizations:<\/p>\n<ul>\n<li> <a href=\"http:\/\/www.opensocial.org\/profile\/MarkWeitzel\" target=\"_blank\">Mark Weitzel<\/a> gave a demo of the IBM Mashup Center proof of concept, allowing you to create mashup pages, using messaging between different sources (based on OpenAjax, but can integrate with OpenSocial) (<a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U&amp;#t=7m10s\" target=\"_blank\">link directly to this demo<\/a>)<\/li>\n<li><a href=\"http:\/\/www.linkedin.com\/pub\/rich-manalang\/0\/40\/7aa\" target=\"_blank\">Rich Manalang<\/a> from Oracle gave a demonstration of Oracle\u2019s internal collaboration system, called \u201cOracle Connect\u201d. (<a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U&amp;#t=13m15s\" target=\"_blank\">link directly to this demo<\/a>)<\/li>\n<li><a href=\"http:\/\/www.linkedin.com\/in\/davecarroll\" target=\"_blank\">Dave Carroll<\/a> of Salesforce.com showed how they have been working with customers to add collaboration to the CRM experience (<a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U&amp;#t=30m23s\" target=\"_blank\">link directly to this demo<\/a>)<\/li>\n<li><a href=\"http:\/\/blogs.atlassian.com\/rebelutionary\/\">Mike Cannon-Brookes<\/a> of Atlassian showed how OpenSocial could be used to link enterprise applications, and between applications and gmail. For more, see <a href=\"http:\/\/atlassian.com\/opensocial\">http:\/\/atlassian.com\/opensocial<\/a> (<a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U&amp;#t=44m\" target=\"_blank\">link directly to this demo<\/a>)<\/li>\n<\/ul>\n<p>The highlight of the session (OK, so I\u2019m biased) was a demonstration by <a href=\"http:\/\/www.linkedin.com\/in\/johnmayerhofer\" target=\"_blank\">John Mayerhofer<\/a>, VP, Standards Strategy Group of SAP, showing the <a href=\"https:\/\/timoelliott.com\/blog\/2009\/03\/sap-enterprise-social-networking-prototype\/\" target=\"_blank\">Social Network Analyzer technology<\/a> (see below, or <a href=\"http:\/\/www.youtube.com\/watch?v=j2FfTbpkc-U&amp;#t=21m\" target=\"_blank\">link directly to this demo<\/a>)<\/p>\n<p><object width=\"690\" height=\"600\" data=\"http:\/\/www.youtube.com\/v\/j2FfTbpkc-U&amp;hl=en&amp;fs=1&amp;start=1265\" type=\"application\/x-shockwave-flash\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/j2FfTbpkc-U&amp;hl=en&amp;fs=1&amp;start=1265\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>Unfortunately, not much time was left for Q&amp;A session. The most interesting question was about \u201cWhat are the barriers to social systems in the enterprise?\u201d and the answers included a mix of technical and social concerns:<\/p>\n<ul>\n<li>Security and identity were mentioned as special problems.<\/li>\n<li>There was some frustration than social networking APIs don\u2019t take into account enterprise needs.<\/li>\n<li>Exposure to the consumer social networks actually leaves a negative impression, people fear that it\u2019s just about socializing, rather than collaborating.<\/li>\n<li>Everybody agreed that it was early days<\/li>\n<li>The session ended with a hopelessly vague question\/comment about needing to \u201cliberate users\u201d rather \u201cconcentrating on the enterprise\u201d.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>At the recent Google I\/O 2009 developer\u2019s conference, SAP, IBM, Oracle, Salesforce.com and Atlassian gave quick demonstrations of how they are leveraging social networking technologies such as OpenSocial within organizations.<\/p>\n","protected":false},"author":2,"featured_media":6161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[16],"tags":[34,213,433,443,533,789,911,1136],"class_list":["post-12048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web20_by_sap","tag-googleio","tag-businessobjects","tag-enterprise-2-0","tag-enterprise-social-networking","tag-google","tag-opensocial","tag-sap","tag-web-2-0"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2014\/01\/john-mayerhofer-banner-1.jpg?fit=668%2C300&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3X9RF-38k","_links":{"self":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/comments?post=12048"}],"version-history":[{"count":0,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12048\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media\/6161"}],"wp:attachment":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media?parent=12048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/categories?post=12048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/tags?post=12048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}