{"id":12066,"date":"2009-07-10T15:00:14","date_gmt":"2009-07-10T14:00:14","guid":{"rendered":"http:\/\/www.sapweb20.com\/blog\/?p=417"},"modified":"2009-07-10T15:00:14","modified_gmt":"2009-07-10T14:00:14","slug":"social-networking-sap-cubetree","status":"publish","type":"post","link":"https:\/\/timoelliott.com\/blog\/2009\/07\/social-networking-sap-cubetree.html","title":{"rendered":"Social Networking @ SAP: CubeTree"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" title=\"cubetree-banner\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" height=\"312\" alt=\"cubetree-banner\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/sapweb20\/2009\/07\/cubetreebanner.jpg?resize=692%2C312&#038;ssl=1\" width=\"692\" border=\"0\" \/> <\/p>\n<p>SAP has been a long-time user of <a href=\"http:\/\/jivesoftware.com\" target=\"_blank\">Jive Software\u2019s<\/a> forum and workspace technology (<a href=\"http:\/\/www.jivesoftware.com\/products\" target=\"_blank\">formerly called ClearSpace, now SBS for \u201cSocial Business Software\u201d<\/a>), and <a href=\"https:\/\/timoelliott.com\/blog\/2009\/06\/social-bi-jive-chooses-sap%e2%80%99s-on-demand-bi-platform\/\" target=\"_blank\">there are close commercial ties between the two companies<\/a>. Notably, Jive\u2019s platform is used to power the <a href=\"https:\/\/cw.sdn.sap.com\/index.jspa\" target=\"_blank\">SAP Collaboration Workspace<\/a> area that is used for both external collaboration with customers as well as internal collaboration \u2013 including the main internal \u201cSAP 2.0\u201d forum for discussing SAP\u2019s own adoption of Enterprise 2.0 technology. <\/p>\n<p>But as discussed in a previous post, <a href=\"https:\/\/timoelliott.com\/blog\/2009\/02\/social_networking_at_sap\/\" target=\"_blank\">Social Networking @ SAP<\/a>, and like most large organizations, a variety of other platforms are also used inside the organization including <a href=\"http:\/\/www.atlassian.com\/software\/confluence\/\">Atlassian\u2019s Confluence<\/a> and an internal development, <a href=\"http:\/\/blogs.zdnet.com\/BTL\/?p=4899\">Harmony<\/a>.<\/p>\n<p>In addition to these existing deployments, late last year, a small workgroup of SAP BusinessObjects employees based in Palo Alto, California, began beta-testing a new, on-demand enterprise collaboration suite called <a href=\"http:\/\/www.cubetree.com\/\" target=\"_blank\">CubeTree<\/a>. <\/p>\n<p>The initial installation was focused mainly on twitter-like status feeds, functionality that wasn\u2019t easily available from the other platforms. It rapidly went viral within the company, with employees able to invite other employees. I personally started using the site in November last year. <\/p>\n<p>During the initial beta phase, CubeTree was used widely across different SAP departments, and I personally found it very useful to get insights into the activities of other teams working on related projects \u2013 especially SAP\u2019s own web 2.0 technology plans. <\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" title=\"image\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 10px 0px 0px; border-right-width: 0px\" height=\"124\" alt=\"image\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/sapweb20\/2009\/07\/image.jpg?resize=169%2C124&#038;ssl=1\" width=\"169\" align=\"left\" border=\"0\" \/> One of the key advantages of the CubeTree on-demand architecture is the ability to rapidly add new features as they are demanded by users. There\u2019s a weekly software update, and new features are explained <a href=\"http:\/\/blog.cubetree.com\/2009\/07\/task-management-from-within-your-feed.html\" target=\"_blank\">on the company\u2019s blog<\/a>. To help encourage a variety of opinions and focus feedback, CubeTree uses functionality from <a href=\"http:\/\/cubetree.uservoice.com\/\" target=\"_blank\">User Voice<\/a>. Participants are given \u201cvotes\u201d they can use when making requests and comments to developers. <\/p>\n<p>CubeTree <a href=\"http:\/\/www.cubetree.com\/site\/press\" target=\"_blank\">launched<\/a> their production platform in May of this year, and it now provides the full suite of typical features offered on today\u2019s consumer social networking sites: user profiles, follow\/follower news feeds, micro-blogging, along with enterprise collaboration tools including wikis, file sharing, and polls.<\/p>\n<p>Here\u2019s a <a href=\"http:\/\/www.cubetree.com\/site\/features_micro_blogging\" target=\"_blank\">list of features<\/a>, and the feature tour video from the CubeTree web site, below.<\/p>\n<p><object width=\"690\" height=\"380\"><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"movie\" value=\"http:\/\/vimeo.com\/moogaloop.swf?clip_id=4617452&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1\" \/><\/object><\/p>\n<p>David Meyer, VP Product Management for Emerging Technologies for SAP BusinessObjects was the main sponsor of the CubeTree project, and participated in the CubeTree launch video below, talking about the promise of the social enterprise and how CubeTree helps him achieve his goals.<\/p>\n<p><object width=\"690\" height=\"380\"><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"movie\" value=\"http:\/\/vimeo.com\/moogaloop.swf?clip_id=4599556&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1\" \/><\/object><\/p>\n<p>Transcript of the video:<\/p>\n<blockquote>\n<p>Voice-over: SAP BusinessObjects has employees and offices around the world, designing and developing the world\u2019s leading business intelligence solutions. Managing product lifecycles throughout multiple offices and time zones has its challenges, so they turned to CubeTree to facilitate collaboration and to open up channels of communication between stakeholders.<\/p>\n<p>David Meyer: CubeTree helps ideas flow like water and I think that everybody in the enterprise is incredibly thirsty these days, because they\u2019re captured in these silos and stuck in meetings and we need to bring back that human element. And people often don\u2019t equate technology, the social technology, with the human element, and they think it\u2019s de-humanizing. I think that people that are immersed in these systems see it as the exact opposite. They re-humanize within the confines and the constraints of how we\u2019re forced to live our enterprise days. <\/p>\n<p>Voice-over: Casual conversations and impromptu meetings are commonplace. But collaboration within the enterprise can be limited to one office or one team. By using CubeTree, development is more agile and collaboration is made easier. <\/p>\n<p>David: CubeTree meets some of the needs &#8212; the very real needs &#8212; we have in the enterprise by making us simply move faster. Somebody says something in CubeTree. Somebody else says something from a different walk of life. A few minutes later, and by the end of the day, there\u2019s a brand-new idea. It didn\u2019t exist in the morning. It\u2019s the composite idea, the best, the 1+1+1=8 within these dialogs with people from diverse viewpoints. And those are the things that are very exciting, that I think everybody is starting to feel the acceleration that these tools can provide. <\/p>\n<p>Voice-over: CubeTree has already impacted the way people work at SAP BusinessObjects. <\/p>\n<p>David: The other day I was remarking on a little company that TechCrunch covered. Within three hours, somebody from the ecosystem team saw that I had a point of view on it, looked at it themselves, realized where it fit in into our product strategy, and that same day had signed an NDA with that company, and was talking to them the next day. That\u2019s remarkable!<\/p>\n<\/blockquote>\n<p>David also explained his motivations for using CubeTree in the launch <a href=\"http:\/\/www.cubetree.com\/site\/press_external\">press release<\/a>:<\/p>\n<blockquote>\n<p>\u201cThe market looks to SAP as an innovator and thought leader in driving business transformation through technology. Social networks are transforming how people communicate in their personal lives. We adopted CubeTree\u2019s enterp<br \/>\nrise social software to bring the same network effect into the enterprise, connecting people and ideas across the company to accelerate our business.\u201d<\/p>\n<\/blockquote>\n<p>The internal deployment has not been without its wrinkles, however. Legal and IT security objections to the use of a hosted environment (rather than the in-house deployment of the Jive platform) had to be overcome, and deployment had to be briefly interrupted for non-US employees while European data confidentiality concerns were addressed. In some countries such as Germany, the employee worker council had to be consulted, and has not yet given its go-ahead, barring that country from the deployment. And, of course, the functionality overlaps with existing platforms were examined, and a business case required for the costs and overhead of a new solution. <\/p>\n<p>Unlike the Jive collaboration platform that is available to all SAP staff, CubeTree deployment is currently only available for employees of one of the product divisions of SAP Business Objects, but the deployment may be (re)extended in the future. <\/p>\n<p><strong>Links<\/strong><\/p>\n<ul>\n<li>TechCrunch: <a href=\"http:\/\/www.techcrunch.com\/2009\/05\/10\/cubetree-launches-as-a-facebook-friendfeed-twitter-for-enterprise\/\">CubeTree Launches As A Facebook + FriendFeed + Twitter For Enterprise<\/a> <\/li>\n<li>Bill Ives: <a href=\"http:\/\/www.theappgap.com\/cubetree-releases-innovative-enterprise-collaboration-platform.html\">CubeTree Releases Innovative Enterprise Collaboration Platform<\/a> <\/li>\n<li>\u201cBuzz\u201d Area of CubeTree web site: <a title=\"http:\/\/www.cubetree.com\/site\/buzz\" href=\"http:\/\/www.cubetree.com\/site\/buzz\">http:\/\/www.cubetree.com\/site\/buzz<\/a> <\/li>\n<li>Official CubeTree Twitter Channel: <a href=\"http:\/\/twitter.com\/cubetree\">http:\/\/twitter.com\/cubetree<\/a> <\/li>\n<li>Ross Fubini, CTO and Co-founder of CubeTree on Twitter: <a title=\"http:\/\/twitter.com\/fubini\" href=\"http:\/\/twitter.com\/fubini\">http:\/\/twitter.com\/fubini<\/a> <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>SAP has been testing a new on-demand social collaboration platform from CubeTree to facilitate internal networking, alongside other internal platforms such as Jive, CubeTree, and Atlassian.<\/p>\n","protected":false},"author":2,"featured_media":6143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[17],"tags":[213,307,433,655,911,991,1136],"class_list":["post-12066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web20_in_sap","tag-businessobjects","tag-cubetree","tag-enterprise-2-0","tag-jive","tag-sap","tag-social-networking","tag-web-2-0"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2014\/01\/cubetreebanner-1.jpg?fit=692%2C312&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3X9RF-38C","_links":{"self":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/comments?post=12066"}],"version-history":[{"count":0,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12066\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media\/6143"}],"wp:attachment":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media?parent=12066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/categories?post=12066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/tags?post=12066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}