{"id":12091,"date":"2009-10-27T11:05:30","date_gmt":"2009-10-27T10:05:30","guid":{"rendered":"http:\/\/timoelliott.com\/blog\/2009\/10\/sap-teched-vienna-09-opening-keynote-change-integration-and-innovation.html"},"modified":"2009-10-27T11:05:30","modified_gmt":"2009-10-27T10:05:30","slug":"sap-teched-vienna-09-opening-keynote-change-integration-and-innovation","status":"publish","type":"post","link":"https:\/\/timoelliott.com\/blog\/2009\/10\/sap-teched-vienna-09-opening-keynote-change-integration-and-innovation.html","title":{"rendered":"SAP TechEd Vienna \u201809 Opening Keynote: Change, Integration and Innovation"},"content":{"rendered":"<p>I\u2019m in Vienna this week for SAP TechEd. This morning\u2019s keynote featured <a href=\"http:\/\/www.linkedin.com\/in\/markyolton\">Mark Yolton<\/a>, <a href=\"http:\/\/www.linkedin.com\/pub\/jim-snabe\/4\/595\/101\">Jim Snabe<\/a>, and <a href=\"http:\/\/www.linkedin.com\/pub\/marge-breya\/1\/700\/654\">Marge Breya<\/a> of SAP BusinessObjects.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"markyolten\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/markyolten.jpg?resize=690%2C376&#038;ssl=1\" border=\"0\" alt=\"markyolten\" width=\"690\" height=\"376\" \/><\/p>\n<p>The show opened with the obligatory high-production-value-video that faded out to a oh-so-sustainable image of a man walking his dog in a field of wind turbines.<\/p>\n<p>Then Mark Yolton, the head of SAP\u2019s Community Network, opened the show with a reminder that the success of SAP is due to the extended SAP community, and thanked <a href=\"http:\/\/www.linkedin.com\/pub\/zia-yusuf\/a\/a58\/6a9\">Zia Yusuf<\/a> for his work as head of the Global Ecosystem and Partner group over the last ten years.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"jim_snabe\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/jim-snabe.jpg?resize=690%2C263&#038;ssl=1\" border=\"0\" alt=\"jim_snabe\" width=\"690\" height=\"263\" \/><\/p>\n<p>Jim thanked the audience for turning up in such large numbers to celebrate his birthday, and took a photo \u201cto show my friends on Facebook what a real birthday party looks like\u201d.<\/p>\n<p>His presentation covered the accelerating change of the modern technology world, mentioning in passing that the phenomenal success of Apple\u2019s iTunes relies on SAP systems to look after the amazing 10,5 million downloaded apps per day.<\/p>\n<p>Jim talked about the need to innovate at different time-scales, with the ability to combine the best of new techniques with a stable, efficient core &#8212; what <a href=\"http:\/\/vishalsikka.blogspot.com\/2008\/10\/timeless-software.html\">SAP CTO Vishal Sikka calls \u201ctimeless software\u201d<\/a>.<\/p>\n<p>He went over innovations in the core SAP applications, included a clear swipe at <a href=\"http:\/\/marklogic.blogspot.com\/2009\/03\/oracles-become-computer-associates-ca.html\">Oracle\u2019s CA-like collection of purchased applications<\/a>, noting that his infant son had proved that popular toys like Lego and Playmobile can indeed fit together \u2013 <em>if<\/em> you have enough glue.<\/p>\n<p>He talked about SAP\u2019s on-demand strategy and introduced Marge Breya of SAP BusinessObjects as somebody passionate about \u201csoftware for people\u201d. Marge kicked off with contrasting the personal world \u2013 where anybody with an internet connection can access pretty much all the information they need \u2013 with the corporate world, where the majority of executives struggle to access the data they need for effective decisions.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"marge_breya\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/marge-breya.jpg?resize=690%2C272&#038;ssl=1\" border=\"0\" alt=\"marge_breya\" width=\"690\" height=\"272\" \/><\/p>\n<p>Marge invited on stage <a href=\"http:\/\/www.linkedin.com\/pub\/nayaki-nayyar\/12\/69a\/9b0\">Nayaki Nayyar<\/a>, enterprise architect of <a href=\"http:\/\/www.valero.com\/default.aspx\">Valero Energy Corporation<\/a>, a $120bn+ refining company. Nayaki explained that their IT costs were a miniscule 0.11% of revenue, approximately 10 times less than the industry standard, thanks to their approach to reusable information services and self-service access to information.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"nayaki_nayyar\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/nayaki-nayyar.jpg?resize=690%2C302&#038;ssl=1\" border=\"0\" alt=\"nayaki_nayyar\" width=\"690\" height=\"302\" \/><\/p>\n<p>As an example, she talked about Valero\u2019s real-time refinery operations dashboard, which resulted in projected savings $5-15m per refinery, or$200 million dollars across the company, simply through better energy information. As Nayaki put it:<\/p>\n<blockquote><p>\u201cSimply bringing the right information to the right decision makers made all the difference\u201d<\/p><\/blockquote>\n<p>Nayaki then demonstrated Valero\u2019s collaborative internal portal, using <a href=\"http:\/\/www.sap.com\/platform\/netweaver\/index.epx\">SAP NetWeaver technology<\/a>, which allows employees to easily drag and drop information modules into their personal workspaces, combining both structured and unstructured information. She explained:<\/p>\n<blockquote><p>\u201cWhen the collaborative portal was first showed to the CEO, without mentioning the underlying technology, his reaction was \u2018I wish SAP was this good looking and easy to use!\u2019\u201d<\/p><\/blockquote>\n<p>The demo included the creation of a collaborative discussion around a refinery operations dashboard that brought together information from sixteen different refineries.<\/p>\n<p>Marge came back on stage to talk about integration and innovation across the <a href=\"http:\/\/www.sap.com\/solutions\/sapbusinessobjects\/index.epx\">SAP BusinessObjects suite of products<\/a>, and demonstrated a typical information workflow, including:<\/p>\n<p>Collaborative decisions, using a new product from the labs<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"collaboration\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/collaboration.jpg?resize=690%2C406&#038;ssl=1\" border=\"0\" alt=\"collaboration\" width=\"690\" height=\"406\" \/><\/p>\n<p>Information sharing, with a sneak peek of the company\u2019s next-generation on-demand business intelligence<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"kona\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/kona.jpg?resize=690%2C469&#038;ssl=1\" border=\"0\" alt=\"kona\" width=\"690\" height=\"469\" \/><\/p>\n<p>Information integration, using <a href=\"http:\/\/www.sap.com\/solutions\/sapbusinessobjects\/large\/information-management\/data-services\/index.epx\">Data Services<\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"dataservices\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/dataservices.jpg?resize=690%2C493&#038;ssl=1\" border=\"0\" alt=\"dataservices\" width=\"690\" height=\"493\" \/><\/p>\n<p>Information analysis, using some new features of the <a href=\"http:\/\/www.sap.com\/solutions\/sapbusinessobjects\/large\/business-intelligence\/search-navigation\/explorer\/explorer-accelerated\/index.epx\">Explorer product<\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"explorer\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/explorer.jpg?resize=690%2C242&#038;ssl=1\" border=\"0\" alt=\"explorer\" width=\"690\" height=\"242\" \/><\/p>\n<p>Explorer as an iphone application from the labs (featuring Joe King and a huge mug of beer)<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"iphone_beer\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/iphone-beer.jpg?resize=690%2C459&#038;ssl=1\" border=\"0\" alt=\"iphone_beer\" width=\"690\" height=\"459\" \/><\/p>\n<p>Xcelsius dashboards built directly on Business Warehouse BEx cubes, using <a href=\"https:\/\/forums.sdn.sap.com\/click.jspa?searchID=-1&amp;messageID=7716743\">BI Consumer Services<\/a><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"xcelsius\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/xcelsius.jpg?resize=690%2C526&#038;ssl=1\" border=\"0\" alt=\"xcelsius\" width=\"690\" height=\"526\" \/><\/p>\n<p>BPM and master data management<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"bpm\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/bpm.jpg?resize=690%2C565&#038;ssl=1\" border=\"0\" alt=\"bpm\" width=\"690\" height=\"565\" \/><\/p>\n<p>The final demo of the keynote came from the infamous Ian Kimbell, who had some fun with power tools, showing an aviation maintenance application using automatic sensors \u2013 as he took tools around the factory workspace, they were automatically tracked by the SAP system.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px\" title=\"ian_kimbell\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/ian-kimbell.jpg?resize=690%2C362&#038;ssl=1\" border=\"0\" alt=\"ian_kimbell\" width=\"690\" height=\"362\" \/><\/p>\n<p>Jim closed the keynote with a discussion of column databases and in-memory processing, how it can change systems in the future, and the progress SAP has made in this area.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An overview of the opening Keynote of SAP TechEd Vienna, featuring Mark Yolton, Jim Snabe, Marge Breya and Ian Kimbell of SAP, and enterprise architect Nayaki Nayyar of Valero Energy.<\/p>\n","protected":false},"author":2,"featured_media":1319,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[41,160,198,204,213,584,618,654,720,721,911,924,1116],"class_list":["post-12091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-sapteched09","tag-bi","tag-business-analytics","tag-business-intelligence","tag-businessobjects","tag-ian-kimbell","tag-innovation","tag-jim-snabe","tag-marge-breya","tag-mark-yolton","tag-sap","tag-sap-teched","tag-vienna"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2009\/10\/techedcover.jpg?fit=668%2C300&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3X9RF-391","_links":{"self":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/comments?post=12091"}],"version-history":[{"count":0,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media\/1319"}],"wp:attachment":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media?parent=12091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/categories?post=12091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/tags?post=12091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}