{"id":12244,"date":"2012-03-02T16:25:15","date_gmt":"2012-03-02T15:25:15","guid":{"rendered":"http:\/\/timoelliott.com\/blog\/?p=3834"},"modified":"2021-08-18T15:44:22","modified_gmt":"2021-08-18T13:44:22","slug":"presentation-how-big-data-shapes-business-results","status":"publish","type":"post","link":"https:\/\/timoelliott.com\/blog\/2012\/03\/presentation-how-big-data-shapes-business-results.html","title":{"rendered":"Presentation: How Big Data Shapes Business Results"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border-width: 0px;\" title=\"Steve Lucas and Timo Elliott presenting How Big Data Shapes Business Results\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2012\/03\/BI2012_Keynote-banner.jpg?resize=690%2C310&#038;ssl=1\" alt=\"Steve Lucas and Timo Elliott presenting How Big Data Shapes Business Results\" width=\"690\" height=\"310\" border=\"0\" \/><\/p>\n<p><em>Steve Lucas and Timo Elliott onstage at SAP BI 2012, Las Vegas. Image courtesy of <a href=\"https:\/\/twitter.com\/#!\/MatthiasWild\/\" target=\"_blank\" rel=\"noopener\">Matthias Wild<\/a><\/em><\/p>\n<p>At this week\u2019s <a href=\"http:\/\/www.sapbi2012.com\/\" target=\"_blank\" rel=\"noopener\">SAP BI2012 conference<\/a>, I had the honor of co-presenting the <a href=\"http:\/\/www.sapbi2012.com\/US\/Keynote\/?u=\" target=\"_blank\" rel=\"noopener\">keynote<\/a>, \u201cHow Big Data Shapes Business Results\u201d\u00a0 with <a href=\"http:\/\/www.linkedin.com\/in\/nstevenlucas\" target=\"_blank\" rel=\"noopener\">Steve Lucas<\/a>, SAP EVP Business Analytics, Database &amp; Technology, and with demo support from <a href=\"http:\/\/www.linkedin.com\/pub\/fred-samson\/4\/3a8\/567\" target=\"_blank\" rel=\"noopener\">Fred Samson<\/a>.<\/p>\n<p>The big theme of the last year has been <a href=\"http:\/\/en.wikipedia.org\/wiki\/Big_data\" target=\"_blank\" rel=\"noopener\">big data<\/a>. There was\u00a0a lot of innovation in many areas, but big data has had \u00a0a huge impact on both how organizations plan their overall technology strategy as well as affecting other specific strategies such as analytics, cloud, mobile, social, and collaboration.<\/p>\n<p>Steve kicked off by addressing the confusion (and\u00a0<a href=\"http:\/\/www.antivia.com\/blog\/?p=1168\" target=\"_blank\" rel=\"noopener\">cynicism<\/a>)\u00a0about the definition of \u201cbig data\u201d &#8212; noting that people had supplied at least twenty different definitions in response to <a href=\"https:\/\/twitter.com\/#!\/nstevenlucas\/status\/173978683042828288\" target=\"_blank\" rel=\"noopener\">his question on Twitter<\/a>. The popularity of the term has been driven by the rise of new open-source technology technology such as Hadoop, but it is now typically used to refer to what Gartner calls \u201c<a href=\"http:\/\/forwardthinking.pcmag.com\/show-reports\/289401-beyond-big-data-gartner-on-extreme-information-management\" target=\"_blank\" rel=\"noopener\">extreme data<\/a>\u201d.<\/p>\n<p>Extreme data is on the high end of one or more of the \u20183Vs\u2019: Volume, Velocity, and Variety (and some note that there\u2019s a fourth V, validity, that must be taken account of: data quality remains the #1 struggle for organizations trying to implement successful analytic projects).<\/p>\n<p>To address all of these effectively, any \u201cbig data solution\u201d has to encompass a wide range of different technologies. SAP is proposing a new \u201cBig Data Processing Framework\u201d that includes integration to new tools such as Hadoop, but also addresses the need for the other \u2018V\u2019s for a global approach to ingesting, storing, processing, and presenting data from both structured and less-structured sources. Many more details about this framework will be available in the coming months.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2012\/03\/SAP-big-data-framework.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" style=\"background-image: none; padding-left: 0px; padding-right: 0px; display: inline; padding-top: 0px; border-width: 0px;\" title=\"SAP-big-data-framework\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2012\/03\/SAP-big-data-framework_thumb.jpg?resize=690%2C387&#038;ssl=1\" alt=\"SAP-big-data-framework\" width=\"690\" height=\"387\" border=\"0\" \/><\/a><\/p>\n<p>The keynote session went on to talk about how big data is related to other technologies, such as real time, mobile, cloud, virtualization, and social, with highlight demonstrations of some of the latest SAP technology. These included: <a href=\"http:\/\/www.google.com\/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=3&amp;cts=1330701353676&amp;ved=0CDYQtwIwAg&amp;url=http%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DhgTGwNNfPpI&amp;ei=H-RQT9-EKsmE8gP9ldzwBQ&amp;usg=AFQjCNEqrAzoGJNi3w0tojU1sfMz6y2UBA\" target=\"_blank\" rel=\"noopener\">in-memory smart meter analytics<\/a>, SAP BusinessObjects 4.0 running on Sybase IQ, <a href=\"bi.ondemand.com\/\" target=\"_blank\" rel=\"noopener\">BI On-Demand<\/a> powered by HANA, SAP <a href=\"http:\/\/www.sdn.sap.com\/irj\/sdn\/virtualization?rid=\/webcontent\/uuid\/50e4c56e-39e9-2d10-6e87-bd8924b3d66a\" target=\"_blank\" rel=\"noopener\">NetWeaver Landscape Virtualization Management<\/a>, a <a href=\"http:\/\/www.youtube.com\/watch?v=wJWQeZpL57w\" target=\"_blank\" rel=\"noopener\">mobile Hospital Oncology analytics application<\/a>, and two new mobile consumer applications from SAP: <a href=\"http:\/\/itunes.apple.com\/us\/app\/recalls-plus\/id499200328?mt=8\" target=\"_blank\" rel=\"noopener\">Recalls Plus<\/a>, and an upcoming project called iLike<\/p>\n<p>Dave Rathburn put together a <a href=\"http:\/\/www.dagira.com\/2012\/02\/29\/bi2012-day-1-wrap-up\/\" target=\"_blank\" rel=\"noopener\">nice overview of the session<\/a>, and Matthias Wild wrote up <a href=\"http:\/\/www.sdn.sap.com\/irj\/scn\/weblogs?blog=\/pub\/wlg\/28871\" target=\"_blank\" rel=\"noopener\">a post on the SDN site.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The keynote presentation from SAP BI 2012 was on the topic of &#8220;how big data shapes business results&#8221;. Here&#8217;s a summary, and a link to the slides. <\/p>\n","protected":false},"author":2,"featured_media":3829,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[25,100,160,204,206,918,933],"class_list":["post-12244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-bi2012","tag-analytics","tag-bi","tag-business-intelligence","tag-business-objects","tag-sap-insider","tag-sapinsider"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2012\/03\/BI2012_Keynote-banner.jpg?fit=690%2C310&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3X9RF-3bu","_links":{"self":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/comments?post=12244"}],"version-history":[{"count":1,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12244\/revisions"}],"predecessor-version":[{"id":20613,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/12244\/revisions\/20613"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media\/3829"}],"wp:attachment":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media?parent=12244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/categories?post=12244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/tags?post=12244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}