{"id":13603,"date":"2017-05-24T14:01:58","date_gmt":"2017-05-24T12:01:58","guid":{"rendered":"http:\/\/timoelliott.com\/blog\/?p=13603"},"modified":"2018-01-30T09:47:18","modified_gmt":"2018-01-30T08:47:18","slug":"drill-to-detail-podcast-on-analytics-market-trends-with-mark-rittman","status":"publish","type":"post","link":"https:\/\/timoelliott.com\/blog\/2017\/05\/drill-to-detail-podcast-on-analytics-market-trends-with-mark-rittman.html","title":{"rendered":"Drill to Detail Podcast on Analytics Market Trends with Mark Rittman"},"content":{"rendered":"<p><a href=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2017\/05\/drill_to_detail.png?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-13604\" src=\"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2017\/05\/drill_to_detail.png?resize=549%2C100&#038;ssl=1\" alt=\"\" width=\"549\" height=\"100\" \/><\/a><\/p>\n<p>A couple of weeks ago, I had a great discussion with <a href=\"https:\/\/twitter.com\/markrittman\">Mark Rittman<\/a> for his <a href=\"https:\/\/www.drilltodetail.com\/\">Drill to Detail<\/a> podcast series about\u00a0&#8220;the business and strategy of analytics and big data.&#8221;<\/p>\n<p>In this <a href=\"https:\/\/www.drilltodetail.com\/podcast\/2017\/5\/1\/drill-to-detail-ep25-sap-businessobjects-analytics-and-digital-transformation-with-special-guest-timo-elliott\" target=\"_blank\" rel=\"noopener noreferrer\">episode<\/a>, we discussed:<\/p>\n<ul>\n<li>My background and start in analytics, role(s) at BusinessObjects and SAP.<\/li>\n<li>The origins of self-service BI for business users with Business Objects&#8217; innovative &#8220;Universe&#8221; and the role analytics now plays within SAP (still the #1 in market share after 26 years!).<\/li>\n<li>Why there&#8217;s less emphasis on requiring a &#8220;semantic layers&#8221; for modern BI, and the expanding\u00a0definition of &#8220;self-service&#8221;<\/li>\n<li>Why SAP acquired\u00a0BusinessObjects.<\/li>\n<li>The power of <a href=\"https:\/\/timoelliott.com\/blog\/analytics-cartoons\" target=\"_blank\" rel=\"noopener noreferrer\">analytics cartoons<\/a>!<\/li>\n<li>Why <a href=\"https:\/\/timoelliott.com\/blog\/2017\/03\/analytics-is-the-most-important-business-process-in-your-organization.html\" target=\"_blank\" rel=\"noopener noreferrer\">analytics is the most important function within your organization<\/a><\/li>\n<li>Why it&#8217;s important for traditional analytics teams to stay in touch with the teams implementing &#8220;digital transformation&#8221;<\/li>\n<li>Using <a href=\"https:\/\/designthinkingwithsap.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\">design thinking<\/a> to brainstorm prototypes to test<\/li>\n<li>Don&#8217;t be a <a href=\"https:\/\/timoelliott.com\/blog\/2016\/04\/bi-is-dead.html\" target=\"_blank\" rel=\"noopener noreferrer\">BI-nosaur<\/a>!<\/li>\n<li>Companies don&#8217;t just need new innovations, they need new ways of innovating &#8212; and data helps.<\/li>\n<li>How operations and analytics have come together thanks to new technology.<\/li>\n<li>Why the vast majority of analytics <a href=\"https:\/\/timoelliott.com\/blog\/2017\/03\/the-vast-majority-of-analytics-is-still-reporting-and-thats-not-so-bad.html\" target=\"_blank\" rel=\"noopener noreferrer\">is still interactive reporting and dashboards<\/a> (and why that&#8217;s not so bad!).<\/li>\n<li>The fundamental cyclical trend towards analytics automation.<\/li>\n<li>Self-service is great &#8212; but 90% of the effort is still getting the data together (but maybe AI can help?)<\/li>\n<li>Changing BI competency centers (it&#8217;s about doing less)<\/li>\n<li>The current SAP range of analytic products<\/li>\n<li>The role AI and other innovations will play in analytics going in the future.<\/li>\n<\/ul>\n<p>Play the podcast:<\/p>\n<!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-13603-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/static1.squarespace.com\/static\/57a455d0d482e9189b0dd6e3\/t\/59079a03bf629aab763bfe19\/1493670735575\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3\/original\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3?_=1\" \/><a href=\"https:\/\/static1.squarespace.com\/static\/57a455d0d482e9189b0dd6e3\/t\/59079a03bf629aab763bfe19\/1493670735575\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3\/original\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3\">https:\/\/static1.squarespace.com\/static\/57a455d0d482e9189b0dd6e3\/t\/59079a03bf629aab763bfe19\/1493670735575\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3\/original\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3<\/a><\/audio>\n<p><a href=\"https:\/\/static1.squarespace.com\/static\/57a455d0d482e9189b0dd6e3\/t\/59079a03bf629aab763bfe19\/1493670735575\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3\/original\/Drill+to+Detail+Episode+25+with+Special+Guest+Timo+Eliiott.mp3?download=true\">You can download the podcast here<\/a>. Many thanks again to Mark, and don&#8217;t forget to check out all the other episodes with key figures in the analytics industry!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Drill to Detail Podcast with Mark Ritter on the big trends in analytics<\/p>\n","protected":false},"author":2,"featured_media":13604,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[1177,100,1176,160,1254,629,1255,747,823,1072,1085],"class_list":["post-13603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-ai","tag-analytics","tag-artificial-intelligence","tag-bi","tag-drill-to-detail","tag-interview","tag-mark-rittman","tag-modern-bi","tag-podcast","tag-timo-elliott","tag-trends"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/timoelliott.com\/blog\/wp-content\/uploads\/2017\/05\/drill_to_detail.png?fit=549%2C100&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p3X9RF-3xp","_links":{"self":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/13603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/comments?post=13603"}],"version-history":[{"count":0,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/posts\/13603\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media\/13604"}],"wp:attachment":[{"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/media?parent=13603"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/categories?post=13603"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timoelliott.com\/blog\/wp-json\/wp\/v2\/tags?post=13603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}