An Executive Guide to Enterprise Analytics Strategy

[Under construction! please excuse the mess!]

Introduction

Did you know there’s more data than ever in the world, and that if only you could harness that data, you could run your business better?

Yes, of course you did!

This book is not about meaningless statistics about how many zettabytes of data the world produced yesterday.

It’s about giving you know what you really need to know in order to succeed with analytics in your organization.

Table of contents

What is Analytics?

Why Analytics?

How Analytics?