Why it’s critical for everybody to use my definition of key terms like Big Data. Not.
Big data architectures are an increasingly important part of digital business, but compared to traditional IT, there’s typically a lot less control and governance built in. Here’s what to do about it…
Artificial intelligence is poised to revolutionize most aspects of operational marketing — leaving more time for things like storytelling and community!
Analytics isn’t just an opportunity to reduce costs and increase profits — it’s an opportunity to make the world a better place.
Data is a powerful weapon, and requires legal protections. But companies should go further — it’s just good business.