Analytics Cartoons

A gallery of some of my more popular Big Data, Analytics, Business Intelligence, and Performance Management cartoons — feel free to use these in your presentations, university courses, books etc, for free, as long as you drop me a line to let me know what you have planned (telliott at timoelliott dot com),

Top cartoon page here, including links to analytics cartoons,  more analytics cartoons and artificial intelligence cartoons,  marketing cartoonssocial cartoonsinnovation cartoons, sustainability cartoons.

Opinions Are Good. Data is Better.

 Cartoon: Why you two have finished arguing your opinions, I actually have data!


Watch out for “Gut Feel”!

Strategic Decisions…

The Bad Data Breakup

Cartoon: It's not you. It's your data.


Big Data Boasts

Cartoon: I think you'll find that mine is bigger than yours!

What You Get If You Don’t Have Analytics. A HIPPO.

Cartoon: No Analytics? Welcome to the Hippo


Some Middle Managers Don’t Like Analytics


 There’s No Reward Without Risk

Cartoon: tracking performance without risk is... shortsighted

 One of The Ironies of Calculating the ROI for BI

Cartoon: I tried to build an ROI case for BI, but I couldn't access any data!


What’s the ROI of What You Don’t Know?

Cartoon: What's the ROI of knowing what you don't know? (I don't know, either)


Business Intelligence Wish Fulfilment

Cartoon: Press this button to save millions of dollars


What’s The ROI of Business Intelligence? Higher than the ROI of Ignorance.

Cartoon: What's the ROI of BI? It's higher than the ROI of ignorance




Data Quality? Cross Your Fingers And Hope…

Cartoon: Yes, you can absolutely trust those numbers


The Daily Life of a BI Incompetency Center

Cartoon: A BI Incompetency Center in action


Stop Confusing Me With Facts

Cartoon: I'm making a decision! Stop confusing me with facts!


Don’t Be A Turkey When It Comes To Predictive Analytics

Cartoon: Turkey does predictive analytics just before thanksgiving


These Analytics Folks Think They Know Everything!

Cartoon: these analytics people think they know everything!


Is Everybody Else Doing It While You Just Watch?

Cartoon: Analytics: worried that everybody else is doing it while you just watch?


Have ERP? Thank Heavens for Analytics

analytics and ERP

Data lake? Bring it on!


[NEW: More Analytics Cartoons]



213 responses to “Analytics Cartoons”

  1. G Doniger Avatar
    G Doniger

    Hi Timo,

    You have some really great cartoons. May I use some of them in a presentation I am preparing for my Quantitative Business Analytics class?

    1. Timo Elliott Avatar

      Glen, please go ahead!

  2. Elizabeth Oni Avatar
    Elizabeth Oni

    hello timo, i just have to say, your comics are so great, insight and very funny, and they just sync perfectly for a blog post i am writing for a school report to be posted on medium and graded , i will like to seek permission to use your comic image for educational purposes. i will really appreciate it.

    1. Timo Elliott Avatar

      Elizabeth, please go ahead — and good luck!

  3. Kendel St. John Avatar
    Kendel St. John


    I would like to use one of your cartoons in a presentation to a small group of educators where I will be sharing data on educational outcomes for students with disabilities.

    Thanks so much!

    1. Timo Elliott Avatar

      Apologies for the late reply — you have my full permission, I hope it went well…

  4. Julie Avatar

    Hi Timo!

    I’m preparing a short lecture for a small data analytics course, and would love to use some of your work!

    Thanks in advance!

  5. TITIANA Avatar

    Hello Timo,

    With your permission, we’d like to use your Analytics Cartoons as part of our educational posts on our social media accounts (mainly LinkedIn, but also Facebook, Instagram and Twitter sometimes) for our data analytics and BI solutions.

    We find them very creative and we’re thinking of using some of them as part of a series of subject-related posts if you’d give us the permission to use them.

    Our best wishes and keep up the good work!

    1. Timo Elliott Avatar

      Titiana, sure — but be aware that I work for SAP, so I’m probably a competitor!

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